Frequently Asked Questions
Scent marketing shouldn't be loud. The right scent strengthens the identity of a space, creates recognition and contributes to the overall experience. Below, we answer the most frequently asked questions about Inscentive, our scents and our professional scent systems.
Still have a question after reading these FAQs?
Every space and every brand is different. That is why we look at each scent project individually.
Contact Inscentive for personal advice, a scent selection or a tailored proposal.
About scent marketing
Scent marketing is the purposeful use of scent to strengthen the experience, atmosphere and recognisability of a brand or space. Because scent is closely linked to emotion and memory, a carefully chosen scent can help create a lasting impression.
A suitable scent can make customers experience a space as more pleasant, stay longer and recognise a brand more easily. Scent can contribute to, among other things:
- a stronger brand identity;
- a more pleasant customer experience;
- more recognisability and memorability;
- a consistent atmosphere across different locations;
- neutralising unpleasant odours;
- a distinctive positioning compared to competitors.
Inscentive works for hotels, shops, showrooms, offices, wellness centres, fitness clubs, restaurants, real estate projects and automotive locations, among others. Both small spaces and large commercial buildings can be professionally perfumed.
Inscentive combines high-quality scents with smart diffusion technology. We don't believe in a space that smells strongly of perfume, but in a subtle scent experience that blends naturally into the environment.
Less scent. More meaning.
We guide our customers in choosing the scent, the device, the placement and the right intensity.
Scents
Do you have questions about a specific product? Feel free to contact us! You can also take a look at our frequently asked questions here, perhaps you'll find the answer to your question straight away!
Yes. Inscentive has a carefully curated collection of scents with different olfactory directions, from fresh and green to floral, woody, amber and gourmand.
During the selection process, we help determine which scent best suits the interior, the target group, the brand and the desired atmosphere.
Yes. We always recommend assessing scents in the actual space. The experience of a scent is influenced by the size of the space, the ventilation, the materials, the temperature and other scents present.
Depending on the project, a scent selection, trial period or demonstration can be provided.
Yes. The scent can easily be replaced. We do recommend using a chosen scent for long enough, so that visitors can learn to associate it with the brand or location.
For seasonal concepts, different scents can be used throughout the year.
No. Scents for professional diffusion are specifically developed or prepared for use in a scent system. They must be able to spread evenly through a space and provide a consistent scent experience over a longer period.
The scent systems
Our device uses cold nebulisation technology. The scent liquid is converted without heat or water into very fine particles, which spread evenly through the space.
This preserves the character of the scent and only a small amount of scent liquid is needed.
No. Our professional scent systems work without water. As a result, there is no condensation and no water reservoir that needs to be cleaned or refilled regularly.
No. The scent is cold-nebulised. Because no heating takes place, the perfume does not change due to high temperatures.
No. The device diffuses the scent in a controlled and automatic way according to a set programme. There are no separate sprays or sudden clouds of scent.
The intention is for the scent to be subtly and constantly present.
Depending on the device chosen, both smaller spaces and very large areas can be perfumed. Our most powerful systems are suitable for volumes of up to approximately 2,000 m³, depending on the layout, ventilation and on-site conditions.
For larger or complex buildings, multiple devices, separate scent zones or installation on the ventilation can be provided.
In certain installations, the scent system can be connected to the HVAC or ventilation system. This way, the scent is spread through the space via the existing air flows.
Not every location needs this. A free-standing or discreetly placed device can be sufficient in many spaces.
The devices are designed for professional use and work discreetly. A slight operating noise may be audible during nebulisation, but correct placement and programming keep this to a minimum.
Yes. Depending on the model, the device can be set up and managed via the Inscentive app using Bluetooth or Wi-Fi.
You can adjust the operating hours, scent intensity and weekly schedule, among other things.
Yes. The device can be programmed according to a complete weekly schedule. This way the system only works when needed and a separate programme can be set for weekdays and weekends.
Yes. For businesses with multiple branches, different devices and locations can be monitored centrally. This allows the scent experience to be set consistently across all locations.
Intensity and consumption

The scent intensity is tailored to the space and the purpose of the project. Inscentive deliberately chooses microdosing: the scent must be noticeable without becoming dominant or tiring.
A good scent experience feels like a natural part of the space.
Yes. The intensity and diffusion intervals can be adjusted via the device or the app. During installation, we set a suitable starting level. This can then be further refined based on practical experience.
Consumption varies per device, space and programme. Factors such as opening hours, volume, ventilation and the set intensity all have an influence.
Thanks to cold nebulisation and precise programming, the scent liquid is used efficiently.
Depending on the device and the chosen service, consumption can be monitored. We can provide new scent liquid in good time, so that the scent experience is not unexpectedly interrupted.
Yes. For customers who want to be completely relieved of the hassle, automatic replenishment or periodic delivery can be arranged. The frequency is tailored to the actual consumption of the location.
Installation and maintenance
That depends on the device and the location. Some devices are easy to place and set up. For HVAC integrations, larger buildings or complex spaces, we recommend professional installation.
The ideal position is determined by the air circulation and the layout of the space. The device must not be blocked and is preferably placed where the scent can spread naturally through the space.
No. The devices are developed for long-term professional use and require limited maintenance. It is important, however, to replace the scent liquid correctly, and we recommend flushing the device with cleaning alcohol twice a year.
When changing scents, we also recommend flushing the device with cleaning alcohol. This prevents residues of two different scents from mixing.
Depending on the model, many settings can also be managed locally via Bluetooth. When the Wi-Fi connection drops, a previously set programme is generally retained.
For connection problems, you can contact Inscentive support.
Safety
Our scents and systems are intended for professional use and are carefully tailored to the space. We work with controlled dosages and follow the relevant guidelines and technical documentation for the scent compositions used.
Correct placement, setting and application remain essential.
For our scents, we work with the applicable technical and safety documentation, including IFRA documentation and safety data sheets where relevant.
The exact classification and usage guidelines may differ per scent.
Yes. Just as with food, some people may react more sensitively to certain substances. However, we also offer allergen-free scents to serve a more sensitive audience.
In addition, we work with a low, controlled dosage in a well-ventilated space and advise always keeping the intensity subtle. For locations with a specifically sensitive audience, we look together at which application is most suitable.
With correct installation and dosing, that is not the intention. The system spreads very fine scent particles into the air and is set up to avoid overdosing.
The device must not be aimed directly at walls, furniture, textiles or other surfaces.
Formulas and collaboration
Yes. Inscentive offers both rental and purchase formulas. A rental formula is suitable for businesses that want to work with a predictable monthly cost and want support in managing the system.
Yes. A device can be purchased directly. Depending on the chosen configuration, additional services, platform access, scent liquid and maintenance can be provided separately.
The fragrances are always charged separately, as perfume consumption varies enormously from user to user.
Inscentive works mainly in Belgium but also supports projects in other countries. Projects in other European countries can be considered depending on the location, installation and scale.
A collaboration starts with an introductory meeting in which we discuss the space, the brand and the desired result.
Next, we determine:
- the desired scent experience;
- the most suitable scent or scent selection;
- the right device and the best placement;
- the desired formula;
- the settings and follow-up.
After installation, we refine the intensity where necessary, so that the scent perfectly suits the space.
Trial period
Start your trial period
Experience the power of a purposeful scent experience for one month. We install a professional Inscentive machine, guide you in choosing the scent and provide clear support. Because when scent is used with intention, it creates inscentive.
Free shipping
From 2 scent bottles
Personal advice
Find your signature scent
30-day trial period
Test your diffuser risk-free
Sustainably produced
Refillable and reusable